What is SupporterHub and how does it increase fundraising results and performance? 6 months ago

SupporterHub is an integrated data management and CRM tool that maximises the capacity of charities to increase the impact of their cause.  

Existing technology options aimed at the sector are traditionally clunky, undeveloped, or lack capability to meet the unique needs of tailored systems and fundraising programs. For solutions where speed and efficiency do co-exist, platforms are often unreasonably expensive.

Progressive IT solution for charities

With ten years not-for-profit experience, SupporterHub developers identified that resource-heavy administration systems were hindering the progress of charities and failing to honour the meticulous attention to detail required to enhance fundraising efforts.

Acknowledging the need for an integrated system that combines technology with fundraising strategy so charities can increase time spent connecting with their cause led to the conception of SupporterHub in 2016.

Combining data and customer relationship management in one easy-to-use platform

Utilising data and customer service tools are crucial for charities which rely on fundraising to drive revenue. However, moving away from tried and tested systems and implementing or switching to a cloud-based data management system can appear to be filled with complexities and risk.

When you choose SupporterHub, our direct not-for-profit involvement puts you in capable hands. We understand the diverse needs of employees, donors, and internal and external stakeholders and manage data efficiently and effectively, so users can focus on managing programs and connecting with the cause.

Here’s how SupporterHub can increase fundraising results and performance of the charity:  

Enhance donor experience

Calling a donor by the right name. Sending receipts immediately after receiving a donation. Acknowledging key dates. Contacting a donor at just the right time they like to give and asking them for just the right amount of money…

All ways to enhance your donor’s experience with your organisation which are labour-intensive (read virtually impossible) to administer manually.

With sophisticated data tracking and analysis capabilities, SupporterHub can fully automate and personalise your donor’s journey from the moment you learn their name to the moment they reach their maximum giving potential.   

Streamline systems to increase productivity

It’s not uncommon to build the foundations of fundraising on a range of manual systems developed over time. This often means that charities aren’t working in the most productive manner.

The SupporterHub platform integrates and automates existing systems to simplify day-to-day operations by reducing manual processing allowing team members to focus on growing the impact.

Capture full supporter data and utilise its value

The advanced capabilities of SupporterHub can implement data analysis and testing to develop appeals and reduce the risk of donor fatigue.

Analysing data with SupporterHub’s expert capabilities will allow you to create a deeper understanding of prospective and existing donors from tracking metrics such as open rate, click-through rate, actions taken while raising awareness of your donor’s habits.

No more guesswork. Analysis of valuable metrics will allow you to tailor campaigns to the exact needs of the donor to increase both engagement and income.

Send an email ask at exactly the time someone likes to donate – and not by guessing, but because the data tells you.

Save money and reduce risk to programs through automation

With automation in place, you’ll spend less on administration and can allocate those precious resources to higher level tasks that will help you develop and grow your systems.

Automation also removes the risk of errors with integration, data processing, and programs such as regular giving.

Further, the pricing structure of SupporterHub is tailored to provide maximum value while respecting the restrictions of a not-for-profit budget.

Personalised migration plan to meet specific needs

Successful not-for-profits achieve significant milestones with a combination of creative thinking, passionate leadership and following business best practice.

Many systems and processes are therefore unique to those delivering them, so a ‘one-size-fits-all’ migration plan is virtually impossible.

We take the time to thoroughly research existing systems and capabilities and prescribe a migration plan that mitigates all risk to data and is tailored to your cause.

Sophisticated email campaigns

Advanced email functionality makes successful onboarding for prospects and campaigns that meet donors’ individual needs fully automated and manageable.

Use email tracking to ask and thank for support at just the right time and with just the right frequency.  

Customer-focussed support limits downtime

Our advanced technology has never let us down, but IT systems have a risk of downtime for planned upgrades and security installations. We understand that every second the system is inactive will cost a charity money, so our troubleshooting and support service is instant to lessen the impact on fundraising.   

Support staff are located in Australia, with an on-call support option to repair issues 24 hours a day offering an uninterrupted service for donors and stakeholders.

Staff tracking to increase motivation and performance

SupporterHub has full reporting capability for team members as well as donors. Easily identify how staff are tracking against key performance indicators and other members of the team to motivate, incentivise and increase performance.

SupporterHub combines cutting-edge technology with the unique needs of a charity or not-for-profit to deliver a sophisticated platform that removes reliance on manual systems, enhances donor experience, and allows you to focus on your cause and maximise fundraising potential.

Spend your time building your impact, SupporterHub will do the rest.

Contact us to arrange your FREE trial or for more information.